Social Media in Luxury Real Estate – An integrated approach to deliver results

Registration required.  To register for this event click here.

Hosted by Cervera Real Estate
Friday February 22nd 10:30-11:30
Mondrian 1100 West Ave
Miami Beach, FL 33139

The luxury real estate market caters to a specific group of buyers and sellers, as well as developers. Hear from an impressive list of professionals who work in the industry everyday to deliver clear messaging and marketing for high-end residential units on multiple social media platforms. The panel includes the leading luxury brokerages in New York City (CORE Real Estate) and Miami (Cervera Real Estate) alongside three creative and public relations firms responsible for representing a large number of prominent luxury developments.


Hosted By: Susie Glass, Vice President of Marketing & Sales, Cervera Real Estate
Social Media Director for South Florida’s largest and oldest luxury real estate brokerage, Cervera Real Estate, and the newly launched Trump Ocean Club Panama. Cervera is the leading brokerage on several social media platforms, specifically Facebook, Twitter and Google Plus.

Len Dugow, Principal, LGD Communications
LGD is a full-service branding/marketing agency with 30 years experience in luxury real estate, resorts, hotels and travel destinations in Miami and New York City. Current luxury residential development social media accounts include: Marquis Residences, Grove at Grand Bay, Bellini Williams Island and Trump Hollywood.

Caroline Goeseke, Principal, BetterMarkIt
A marketing unit with a mission to make your mark. BetterMarkIt specializes in social media marketing and platform management for some of South Florida’s top luxury brokers.
Tony Sargent, Senior Vice President, CORE Real Estate NYC / Selling New York
A top-producing luxury broker, and “Selling New York” television personality with fourteen years of experience in Manhattan luxury residential sales specializing in TriBeCa, Chelsea and the West Village.

Tadd Schwartz, Schwartz Media Strategies
Integrated public relations firm that incorporates media relations, marketing and digital/social media into all of our communications campaigns. Current real estate clients include: BrickellHouse, Merrick Manor, Genting/Resorts World Miami and the Miami Downtown Development Authority.